In 2001 Ilona Huvernaars and Alissia Melka-Teichroew were asked by a gallery in The Netherlands to present a setting for an exhibition called “The grass is always greener on the other side”. This is when ideas formed to design products that were contrary to their nature. A tree trunk is not a luxury object, a lamp using electricity is not a product extracted from nature. Is the grass really greener on the other side? Is it really better to have a stool that is all wet from the rain a couple of hours before? Or maybe it would be nice to have this same object but in another colour, a nice bright colour maybe?